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Virtual Education:Market your TR Program as a RT!

Tuesday, March 4, 2025
1:00 PM - 2:30 PM (EST)
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Category: Virtual Education Events
March 4, 2025 | 1:00 - 2:30 PM ET | 0.1 CEUs 
Market your TR Program as a RT!
Alyssa Elsner, CTRS, Education & Community Outreach Coordinator, St. Petersburg Parks and Recreation
Meagan Young, CTRS, Health Program Supervisor, St. Petersburg Parks and Recreation 
Use the skills you have right in your RT toolbox to help develop a comprehensive marketing plan for your Therapeutic Recreation program and better market yourself as an RT! In this session you will learn how to develop a comprehensive program plan to better market your TR program, develop a Therapeutic Recreation Goal Guide, and learn more about SEO and digital marketing along the way!
LEARNING OBJECTIVES::
  • Learn how to develop a comprehensive program plan to better market your TR program by developing a Therapeutic Recreation Goal guide for in depth look at your program focuses.
  • Learn more about SEO and how to show up on the first page of a google search by learning more about digital marketing techniques to increase your TR program audience and attendance of our programs.
  • Learn how to market yourself as a Recreation Therapist better by data tracking your achievements!
About Alyssa: Alyssa Elsner is formally an Exceptional Student Education Teacher turned Recreation Therapist after some soul searching on how she could better serve her community and award her life a little more work life balance in the name of self-care. Who doesn’t love some self-care? Now she practices what she preaches to my students and really learned how to take care of her well!  One of the favorite parts of her job now of being a Recreation Therapist is the opportunity to serve her community in those same self-care ways that helped her transition from teaching and really improve her quality of life through hobbies, leisure, and so much recreation! 
About Meagan: Meagan Young is a Certificated Therapeutic Recreation Therapist (CTRS) and holds a Bachelors in Recreation specializing in Therapeutic Recreation and Outdoor Recreation Management. Meagan has over 10 years of experience working in multiple service areas including therapeutic recreation, community recreation, and mental health & addiction services. Meagan is passionate about improving well-being outcomes and reducing health inequities through the strategic use of community led evidence-based programming and collaborative partnerships. 
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All FRPA Virtual Education Sessions are live and encourage you to stay engaged so that discussion can take place during and after the presentation. Each session has been scheduled for the time of the presentation but please keep in mind that we will have around seven to ten minutes of introductory announcements and possibly words from our sponsor during the session. These may cause the session to run over the allotted time by 10-15 minutes. 
Please make sure your first and last name appear as your profile name so that the moderator will know to let you into the meeting. If are not able to make this change, it is your responsibility to inform FRPA what device name you will be signing in under.

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